Like many of you, I was absolutely devastated watching the Notre Dame Cathedral burn on April 15, 2019. Even before the fire was put out, millions of dollars were committed toward restoration from donors around the world. The richest families in France pledged almost $1 billion. Not surprisingly, this money has not rolled in as…

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Securing a mega gift is an exciting moment for any nonprofit organization. The gift reflects many hours invested by the organization’s leadership and relationship managers to carefully cultivate the relationship by building trust and communicating the case for support. But, your work does not stop when the gift is won. Several years ago, the president…

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The U.S. Trust Study of High Net Worth Philanthropy reveals two keys to major donor fundraising   The Westfall Gold team is constantly reviewing the latest research on philanthropy in order to innovate our strategies for engaging and inspiring major donors. Since it was first published in 2006, The U.S. Trust Study of High Net…

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The Big Impact Podcast interviews Westfall Gold CEO Bob Westfall Bill Hobson of The Big Impact Podcast draws on Bob Westfall’s fundraising expertise that has helped worthy causes raise over $800 million.  Bob shares his personal perspective on philanthropy, and why relationships and trust drive transformational giving. Big Impact Ep. 90 – Donating Wisely: Charity…

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Something big happens when major donors become more knowledgeable in their giving — they give more. The U.S. Trust Study of High Net Worth Philanthropy  shows a clear link between charitable giving knowledge and gift size. Major donors who considered themselves as “expert” gave 7.9 x as much as “novice” donors. Charitable Giving Knowledge Total…

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