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Development Strategy

Webinar – Trends Impacting Major Donor Fundraising

WEBINAR AIRED ON OCTOBER 24, 2019 If you track fundraising data, you may be experiencing some sleepless nights. Second quarter 2019 data, from the Association of Fundraising Professionals Fundraising Effectiveness Project, has not given fundraisers anything to cheer about. Overall revenue is down, new donor retention is down, existing donor retention, total number of donors…

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Technology Megatrends That Will Change Philanthropy

Over the next decade, the integration of technological innovation will radically change how nonprofits engage with their constituents and supporters. Building a Comprehensive Donor Development Strategy:  This article is part of a series launched by Westfall Gold to help nonprofit development leaders create an effective and comprehensive long-term fundraising strategy.  An introduction to this series…

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Engaging Donors After a Mega Gift

Securing a mega gift is an exciting moment for any nonprofit organization. The gift reflects many hours invested by the organization’s leadership and relationship managers to carefully cultivate the relationship by building trust and communicating the case for support. But, your work does not stop when the gift is won. Several years ago, the president…

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Megatrends That Will Change Philanthropy: Global Economy

Building a Comprehensive Donor Development Strategy: This article is part of a series launched by Westfall Gold to help nonprofit development leaders create an effective and comprehensive long-term fundraising strategy. An introduction to this series can be found here. Over the next decade global economic, technological, and social trends will transform how nonprofits fundraise. As…

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Needy vs Worthy

I have the wonderful opportunity to learn from our clients and their volunteers across the country. The wonderful balance of staff and volunteer engagement makes this work rich and rewarding. I find myself attending a Leadership Cabinet meeting almost every week. Leadership Cabinets are the community leaders we bring together to help us achieve our…

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Building a Comprehensive Donor Development Strategy – Index

Index to articles in Westfall Gold’s Building a Comprehensive Donor Development Strategy series: External Environment – Identifying global and local trends in philanthropy The impact of global megatrends in economics, technology, and society on philanthropy, and the long term trends within philanthropy. Global Economic Megatrends That Will Change Philanthropy Technology Megatrends That Will Change Philanthropy…

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Building a Comprehensive Donor Development Strategy

Westfall Gold launches a series of articles that will help donor development leaders create a fundraising strategy for the next decade Note: an index to the articles in this series can be found here. As 2020 rapidly approaches, many non-profit organizations are wrapping up their current strategic plans and beginning to consider their strategy for…

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Charitable Giving Increases Despite New Tax Law

Early indicators show donations increased in 2018, and experts predict continued growth in 2019   Both Blackbaud and the Association of Fundraising Professionals reported that charitable giving in the United States increased approximately 1.7% in 2018.  This is despite predictions of economic think tanks that the Tax Cuts and Jobs Act would result in significantly…

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Effectively Managing a Major Donor Team, Part 2

Click here for Part 1 of this series, Effectively Managing a Major Donor team. The Three Keys to Successful Major Donor Development For a major donor fundraising team, the basic leading indicators that ultimately produce the desired outcome:  talking to the right people, saying the right thing and doing it in sufficient quantity.  Let’s explore…

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